Privacy Policy
1. Who we are
Impaxium LLC ("Impaxium," "we," "us," or "our") is a growth marketing agency based in Columbus, Ohio. Our website is impaxium.com. Questions about this policy: bart@impaxium.com.
2. Information we collect
Information you provide directly
When you submit our contact or growth audit form, we collect your name, work email, company name and website, monthly ad spend range, and any message you include.
Information collected automatically
When you visit impaxium.com, our analytics and advertising tools collect pages visited, time on site, device and browser type, general geographic location (country/city, derived from IP address), referring URL, and IP address (anonymized where required by the tool).
3. Cookies and tracking technologies
We use cookies and similar technologies. When you first visit the site, all categories are active by default. You can change your preferences at any time via the Cookie Preferences link in the footer.
| Category | Tools | Purpose |
|---|---|---|
| Necessary | Netlify | Site functionality and form handling. Always active. |
| Analytics | Google Analytics 4, Microsoft Clarity | Aggregate traffic analysis and session recording. |
| Advertising | Google Ads | Conversion tracking and remarketing. |
| Social media | Meta Pixel, LinkedIn Insight Tag | Ad performance measurement and retargeting. |
4. How we use your information
We use the information we collect to respond to inquiries and audit requests, deliver services you engage us for, measure and improve site and campaign performance, and comply with legal obligations. We do not use your information for automated decision-making in any legally significant sense.
5. How we share your information
We share your information only with service providers that help us operate the site and marketing (listed in Section 3), when required by law, or in connection with a business acquisition or merger. We do not sell, rent, or trade your personal information.
6. Third-party services
- Google Privacy Policy (Analytics, Ads)
- Microsoft Privacy Statement (Clarity)
- Meta Privacy Policy
- LinkedIn Privacy Policy
7. Data retention
Form submission data is retained for up to 3 years unless an ongoing business relationship exists. Analytics data is retained per platform defaults (typically 14 months for GA4, 12 months for Clarity).
8. Your rights and choices
You may opt out of non-essential cookies via Cookie Preferences in the footer, request access to or deletion of your personal information, or opt out of Google Analytics via the Google Analytics Opt-out Add-on. Email bart@impaxium.com for any other requests — we respond within 30 days.
9. Children's privacy
Our site is directed at business professionals. We do not knowingly collect information from children under 13. Contact us immediately if you believe a child has submitted information and we will delete it.
10. Security
We use HTTPS encryption and access controls to protect your information. No internet transmission is 100% secure.
11. Changes to this policy
We may update this policy at any time. The "Last updated" date reflects the most recent change. Continued use of the site after changes take effect constitutes acceptance.
12. Contact
Impaxium LLC
Columbus, Ohio
bart@impaxium.com